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PRESS

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"The NFL x ASL Collection Celebrates The Beauty Of Pro Football- and ASL"

“The collection was designed for all fans and to bring together people from all walks of life, whether they are Deaf, hard-of-hearing, or hearing—including non-signers and those just learning sign language,” Kashar said of the reception to the collection. “[It’s early] for feedback but so far, it’s been exciting for many. The general feedback was overwhelmingly positive last year, which is why it was an easy decision to continue the program forward this year. [It] further [fueled] this enthusiasm.”

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"NFL teams up again with creator of ASL line for latest apparel"

This year's NFL ASL Collection by LOVE SIGN t-shirts designed by HOMAGE feature the logos of all 32 teams with the clubs' names spelled out in ASL. 

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"The pregame entertainment and Apple Music Super Bowl Halftime Show to feature premiere American Sign Language (ASL) performances"

On behalf of the National Association of the Deaf (NAD), actor Daniel Durant, who starred in the Academy Award-winning movie "CODA," will perform the national anthem in ASL; Actress, model and dancer Anjel Piñero will sign "America the Beautiful;" and Shaheem Sanchez, actor and choreographer, will sign "Lift Every Voice and Sing." Sanchez will perform the ASL rendition of the Apple Music Super Bowl Halftime Show. The ASL pre-game performances and the ASL Halftime show will be produced in partnership with Alexis Kashar of LOVE SIGN and Howard Rosenblum of the NAD.

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"The First NFL-Licensed Merchandise Collection Featuring American Sign Language"

Anna Isaacson , SVP of Social Responsibility at the NFL shared that the "NFL ASL Collection by LOVE SIGN®", is a collab rooted in inclusivity which celebrates their diverse fanbase-- allowing their fans to express their fandom using one of the most recognized signs in American Sign Language.

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"The National Football League collaborated with Love Sign® to launch a new collection featuring American Sign Language"

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"NFL Launches ASL Merch line in collaboration with Love Sign® brand"

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Here's what PEOPLE Style Editors are buying their loved ones -- and themselves!

Andrea Lavinthal, Style + Beauty Director: Created by Alexis Ander Kashar, a deaf civil rights attorney, this line of fine jewelry features the American Sign Language symbol for "I love you." The brand's signature pendant is a favorite of actress Marlee Matlin, who has said she loves how it "represents me and tells my story."

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Oscar-Nominated 'CODA' Cast Gifts Kelly Clarkson One-Of-A Kind ASL Pendant

"It's all love with the cast of the Oscar-nominated film "CODA!" Star Marlee Matlin presents Kelly with a one-of-a-kind "I love you" sign pendant, and explains the power and passion behind American Sign Language and why it makes the deaf acting community "damn good actors."

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MANDY HARVEY - THIS TIME

See the LoveSign Pendant in the new Mandy Harvey music video

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"The Statement Jewelry Brand That's All About Inclusivity"

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Featured in Accessories Council Magazine Issue 2

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Marie Claire | November 2019 Print Issue

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The Love Sign® Pendant was recognized as the most universally appropriate gift for romance in Refinery29’s Valentine’s Day Gift Guide.

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"Marlee Matlin: Trailblazer and Queen of Hearts"

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Announced as "The Brand to Watch" by.

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by Sarah Spellings for New York Magazine's The Cut

COLLABORATION

"Lauren Ridloff partners with RoseBYANDER Jewelry"

3 Big Trends at CES This Year Small-Business Owners Should Pay Close Attention To

From improving sleep to addressing diversity, this year's conference is helping the little guy.

An article by Elizabeth Gore, President and Chairwoman, HelloAlice.com for INC. Magazine

From Life to Law: The Making of An Advocate

"My earliest memory as an advocate was at age 5.  As the only deaf student in my school, I had to adapt quickly to my classroom when making new friends. Unlike most 5-year-olds, I taught my friends unique communication skills, such as making sure their lips were clearly visible and teaching them the sign language."

An article by Alexis Kashar for Thrive Global